Hotelbeds has entered into a partnership with partnership with Luxair Luxembourg Airlines, through which the former will deliver to Luxair its proprietary dynamic packaging platform for Luxair City Break product, providing a curated accommodation inventory of more than 7,000 hotels across Luxair’s 20 European destinations, and will act as merchant providing services to the final Luxair customer.
To complement the Luxair City Break Dynamic Packaging offering, this agreement will also include a standalone hotel-only white-label platform operating as a tab on the home page of Luxair – plus cross-sell via other touchpoints such as email confirmation, manage by booking page, and more.
As a result of this agreement, Luxair will gain a wider international reach from Hotelbeds’ network of hotels in over 185 countries with over 180,000 hotels, 24,000 transfer routes and 18,000 activities.
This deals adds to the over 40 airlines that currently partner with Hotelbeds, allowing airlines to fulfil their non-air ancillary revenues strategy and hoteliers to optimise their distribution.
Jon French, head of strategic partnerships EMEA and APAC at Hotelbeds, commented: “We look forward to providing Luxair’s almost two million annual passengers with just the kind of curated, exclusive and best-priced hotels they deserve as well as ancillary extras such as tours and activities to complete their experience – all within a seamless booking environment.
“This partnership will allow us to further develop our capabilities specifically for airlines, while reinforcing our commitment to our hotel partners of delivering a distribution route to high-value travellers that are non-domestic and typically cancel less, book further in advance, spend more in destination and come back more often. ”
Luxair executive vice presidencet airline Laurent Jossar added: "“We’ve become the natural choice for travellers from the Greater Region who need fast access to other European locations, and creating a state of the art, fully immersive travel brand experience for our loyal customers forms part of our core strategy. So Hotelbeds seemed the natural partner to take this forward given both its impressive range of directly contracted hotels as well as its tours and activities inventory; additionally the important ability to deliver a cloud-based technological solution with minimal fuss played a big part."