Troubles other airlines are having with first class won't deter Emirates from deploying all its Boeing aircraft with new first class suites, according to Emirates president Tim Clark.
"I don't believe in flying without first class cabins onboard," Clark said on Day 1 of the Dubai Airshow, at a press conference to unveil the airlines' new cabins designed by Mercedes for the Boeing 777.
Emirates recently dumped first class cabins on select routes to Gatwick in was seen as an indication that troubled with decreased demand for first class were taking a toll on the Dubai-based airline as well.
However, recent research by IATA suggest first class, while taking up a small proportion of seats, still makes for the largest revenue generated on long-haul rights. Clark echoed the same sentiment during the press conference earlier today when he mentioned dropping first class on long-haul routes wasn't an option.
Emirates will initially deploy its first class cabins on routes to Geneva, but plans to make them standard on all routes it operates its B777s on.